Marketing Your AI Tool: Resources for Indie Builders
Everything you need to market your AI product — guides, strategies, and free tools. From the team behind Watashi Colorizer and Watashi Marketing.
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The Definitive Guides
How to Market an AI Tool
The complete playbook for marketing your AI product. Strategy, channels, positioning, and real-world tactics from indie builders who've done it.
Read guide → StrategyGo-to-Market Strategy for AI Tools
From positioning to launch day and beyond. A structured GTM framework designed for indie AI products with limited budgets.
Read guide → ChecklistAI Tool Launch Checklist
Everything you need before, during, and after launch. SEO, social, landing pages, analytics, and community building in one actionable list.
Read checklist →Business
Pricing & Business
How to Price Your AI Tool
Freemium vs. paid, usage-based vs. flat rate, and how to find the price point that converts without leaving money on the table.
Read guide → ToolsReplace Your $500/mo Marketing Stack
You don't need expensive SaaS tools to market your AI product. Here's how to replace your entire marketing stack for free.
Read guide →Discovery
SEO & Discovery
AI Visibility: Get Recommended by ChatGPT
How to get your AI tool recommended by ChatGPT, Gemini, and other LLMs. The new SEO frontier for AI product discovery.
Read guide → Technical SEOSchema.org SEO in the AI Age
Structured data isn't just for Google anymore. How Schema.org markup helps AI models understand and recommend your product.
Read guide → SEOSEO for Developers
A technical guide to SEO written for developers. Core Web Vitals, crawlability, indexing, and the stuff that actually moves the needle.
Read guide →Proof It Works
$0 Ad Spend, $200/Week Revenue
How we grew Watashi Colorizer from zero to $200/week in revenue using only organic SEO and content marketing — no paid ads, no influencer deals, no growth hacks.
Read the full case study →Start Marketing Your AI Tool
Watashi Marketing is a free, AI-powered marketing platform built for indie developers. SEO audits, content generation, social media, and more.
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